jeudi 9 juin 2011
mardi 7 juin 2011
BTS Of Nike Chosen Campaign: Extreme Sports At Night
I just ran across an incredible ad by Nike called “Nike Chosen.” The concept was to grab the best surfers, snowboarders, skaters, motocross, and BMX riders and film them doing their thing at night. Fstoppers just published a BTS footage where there is a lot to be learned. The lighting, especially for the surfing session, is really amazing and although you may not ever do a shoot of this size, the same techniques could be used for your still photography at night.
via fstoppers.com
Really great to have access to a "behind the shoot" for this amazing advertising...
Concert d'Elisa Tovati avec Elodie Frégé chez Wizee.fr (les photos)
Retrouvez les photos du concert d'Elisa Tovati chez Wizee.fr sur Flickr ou Facebook.
Un moment très sympathique à l'occasion de son nouveal album "le syndrome de Peter Pan" grâce à l'humour et la présence de la chanteuse..
En plus d'un duo avec Elodie Frégé (prévu) et d'une chanson suprise mais assez énorme de Wilow Amsgood, on a vraiment apprécié la chanson "Il nous faut" en duo avec Tom Dice :
lundi 6 juin 2011
Interest Builds for Location-Based Services Beyond the Check-In
Nine in 10 mobile Wi-Fi users interested in location-aware tools
Mobile users, especially smartphone users, have been warming up to the check-in over the past year, according to comScore. But services like Facebook Places and foursquare are not the only location-based tools consumers want.
In Q1 2011, mobile Wi-Fi hotspot provider JiWire found that nearly half the users of its hotspots would be interested in checking in, up from 27% just the previous quarter. Services that would help them find store locations or other points of interest were even more popular, and interest had grown.
Mobile Wi-Fi users had also increased their appetites for location-aware reviews, ways to connect with others and tools to check product inventory nearby. Overall, the proportion of respondents not interested in any kind of location-based services dropped by nearly half, from 22% to 12%.
One barrier to adoption of location-based services has been privacy concerns, which are heating up throughout the mobile space. Majorities of both male and female app downloaders told Nielsen in April that they were worried about privacy. Women were 7 percentage points more likely to be concerned.
Nielsen also found privacy was an issue that cut across age groups, though the oldest users were most worried.
Still, the growing interest in both check-ins and other location-based services suggests some users at least are becoming more comfortable with sharing information about where they are via mobile. As marketers and developers continue to educate mobile users about the risks and rewards of sharing data, they should note that services other than the check-in may be more enticing to many consumers.
via emarketer.com
vendredi 3 juin 2011
Twitter is launching a new #search and #photos experience
via blog.twitter.com
Millions of people share photos on Twitter every day. Twitter is going to make that easier than ever. Over the next several weeks, they will be releasing a feature to upload a photo and attach it to your Tweet right from Twitter.com. And of course, it will soon allow to easily do this from all of our official mobile apps.
mercredi 1 juin 2011
Quick Stat: 53.5% of Internet Users Will Read Blogs This Year – The eMarketer Blog
via emarketer.com
According to eMarketer, the number of blog readers in the US will reach 122.6 million in 2011, representing 53.5% of internet users. eMarketer’s estimates of bloggers are limited to people who blog; they do not include marketers or media companies with public-facing blogs.
Inscription à :
Articles (Atom)