When Cergy city (one of Paris suburb) launches a buzzmarketing campaign to motivates teenagers to signup in order to be able to vote for the next elections in France.... you got a simple but efficient viral video with an amazing list of the top French Rap artists such as 113, Diams, Passy, Sinik, Faf la Rage, Jacky Brown, Princess Anies, Oxmo Pucino, Medine, Poison... and a collaborative blog... Have a look at www.ouvrela.com.
Excellente idée de blog et de buzz collaboratif.
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