Thanks to the International Herald Tribune for their latest article regarding the ArcelorMittal webTV we launched few months ago. I really think this is an amazing project and a very innovative iniative for a company this size (330.000 employees worlwide!) and in such a field (steel industry).
One of the key success factors are the real involvement of Arcelor Mittal management and their acceptance for real openness and potential critics.
As mention Troy Bankhead, our director managing the project in Luxembourg. "We don't censor it ...We allow all the clips. When you see the episode about the automobile sector in the U.S., the employees are saying that they are worried about clients going. You hear plant workers say they are worried about their jobs."
There is always room for improvements and the great feedback from employee, management and media is a strong motivator to improve this video blog day after day...
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