Social Media ROI

via flickr.com

Social media is intangible - how do you quantify the ROI of online social tools that are based on human networks and micro interactions? This image is inspired by Shane Gibson's podcast (http://www.intersectionconsulting.com/blog) about 26 ways to measure social media ROI -

Posted via web from Emmanuel Vivier Lifestream : Buzz, Digital, Viral & social media marketing expert