Olivier Creiche (SixApart) in the Eurostar

It is always funny to meet people you know when you are far from home. I just walked into Olivier Creiche from Six Apart during my latest Eurostar trip...

Cergy city launches a buzzmarketing towards urban teenagers

When Cergy city (one of Paris suburb) launches a buzzmarketing campaign to motivates teenagers to signup in order to be able to vote for the next elections in France.... you got a simple but efficient viral video with an amazing list of the top French Rap artists such as 113, Diams, Passy, Sinik, Faf la Rage, Jacky Brown, Princess Anies, Oxmo Pucino, Medine, Poison... and a collaborative blog... Have a look at www.ouvrela.com.

People video def
envoyé par ouvrela

Scifi Party with Gush

Cool party organised by SciFi, the science fiction cable channel. Greg came with me and it was a nice opportunity to discover Gush a new rock band with some real talent. Thanks again Mélanie for the invitation. Mathieu and Brian were supposed to be there but we did not see them.

Stratégies : Word of Mouth Marketing Seminar

I just spent the last 2 days as speaker for a word of mouth marketing seminar (blog, buzz, viral marketing) for Stratégies.

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Pub iPod Shuffle

Pub iPod Shuffle
Vidéo envoyée par mcburger

Pub iPod Shuffle

Publication Lifeblog

mar. 28.11.2006 19:02 28112006(002)

mar. 28.11.2006 19:03 28112006(003)

France 24 : Exclusive preview of one of the ad

France 24, the international news network is going to be launched in a few days... Have a look in exclusivity at one of their advertising before their broadcasting... pretty neat...

Beyond the news (part I)
envoyé par FRANCE_24

Publication Lifeblog

ven. 24.11.2006 12:15 24112006(002)

Geneva

ven. 24.11.2006 11:31 24112006(001)

Wat.tv, the longuest shout in the world : the final video

When bloggers participated in the latest viral competition of Wat.tv, it sometimes becomes like a Mozart Melody ;) Please find a bestof video of the viral campaign with did for WAT.TV

MoZaRt WaT ReMix !
envoyé par galienni

Speech at Celsa with Alban Martin

Alban Martin invited me to speak at Celsa this morning. Celsa is one of the best School of journalism & communication in France. Alban Martin is one of the French Expert regarding the Music 2.0 industry. He just wrote a very interesting book called l'Age de Peer (the peer era) and I recommand everyone working in the entertainment industry to read it.

Thanks again Albain, and tell your students we are looking for talents both at Culture-Buzz & Buzzparadise.com

Exclusive images of FRANCE 24

Exclusive images of FRANCE 24
Vidéo envoyée par stephany24

First real aired Images of FRANCE 24, the French World News TV Channel...

Word of mouth Marketing Conference in Belgium

lThanks to Cible & Defimedia for having invited me to speak about buzz & word of mouth marketing in Namur (Belgium) last tuesday. As cofounder of BuzzParadise and Culture-Buzz, I always appreciate opportunities to tell brands that buzz marketing offers a great potential for them to spread their message.

It was nice to see that more than 130 people came to learn more about this marketing approach. You can find more information on the dedicated website : http://www.buzzmarketing.be or on the Belgium newspaper article of La Libre Belgique.