Affichage des articles dont le libellé est buzzmarketing. Afficher tous les articles
Affichage des articles dont le libellé est buzzmarketing. Afficher tous les articles

jeudi 9 novembre 2006

Word of mouth Marketing Conference in Belgium

lThanks to Cible & Defimedia for having invited me to speak about buzz & word of mouth marketing in Namur (Belgium) last tuesday. As cofounder of BuzzParadise and Culture-Buzz, I always appreciate opportunities to tell brands that buzz marketing offers a great potential for them to spread their message.



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It was nice to see that more than 130 people came to learn more about this marketing approach. You can find more information on the dedicated website : http://www.buzzmarketing.be or on the Belgium newspaper article of La Libre Belgique.



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jeudi 26 octobre 2006

Culture-Buzz & BuzzParadise on TV in Switzerland

As I mentionned it before, the Switzerland TV channel TSR (A Bon Entendeur) was in our offices few weeks ago regarding a reportage about buzz & viral marketing. It was a nice opportunity to present them Culture-Buzz.com & BuzzParadise.com, since the interest for buzz marketing is just starting in Switzerland. It is more than 3 years we already have an office there with Vanksen Group.If you want to have a look at the result, just watch the video below (in french only) :