Et encore un petit passage dans le magazine Paperjam avec Greg Pouy aussi...

Décidemment, le magazine du business à Luxembourg, Paperjam, nous aime bien! Il me fait encore l'honneur de ses pages (dossier entreprenariat) ainsi qu'à Greg Pouy, notre responsable communication pour Vanksen, BuzzParadise et LegitiName (et blogueur invétéré)... qui nous explique que plus que le multimédia et la technologie, c'est d'abord l'interaction avec l'utilisateur qui compte (lire son article ici). Cool!

Invité aux 180 ans de Guerlain et au lancement de Guerlain Homme avec les bloggers BuzzParadise

More to come soon... and all the photos on Flickr...

C qui le boss.com : Quick + Omar + Fred

Un site réalisé par Vanksen|Culture-buzz (et promu par une campagne BuzzParadise vers les blogueurs influents) pour LeoBurnett et Quick avec nos amis Omar et Fred, plus déjantés que jamais... La campagne a débuté par l'envoi de vidéo personnalisée à une sélection de blogueurs influents (ci-dessous la vidéo pour Greg Pouy) en phase teasing...

C Greg le boss?
envoyé par BuzzParadise

...avant l'ouverture du site http://www.cquileboss.com/ entièrement "bruité à la bouche" qui vous propose une série de vidéos ou Fred et Omar vous invitent à choisir leur burger respectif et non celui de l'autre...

VanksenGroup Luxembourg in Graffiti mode!

This is what happened when we asked some of our designers at VanksenGroup, to pimp our Luxembourg office ;)

Séance de spray can art
envoyé par BuzzParadise

Diner avec les 10 prévisionistes de Jean-Michel Maurer

Jean-Michel Maurer de http://www.brozengo.com a invité 10 dirigeants à donner leurs prévisions pour 2008 au début de l'année :
- Laurent Esposito (son blog) - Directeur Internet chez Prisma Presse
- Jérôme Perani (son blog) - Senior Manager chez Tera Consultant
- Francis Lelong (son blog) - co-fondateur de TooFoot
- Come Sauval - co-fondateur de Helia
- Gregory Ogorek - co-fondateur de Brozengo
- Katya Thomas  - co-fondatrice BmyKey
- Jean-Yves Quentel - PDG fondateur de Voozici
- Simon Istolainen - co-fondateur de MyMajorCompany
- Laurent Vermot-Gauchy (son blog) - PDG fondateur de Crickee
- et moi même Emmanuel Vivier (son blog) - PDG de Vanksen Group (Culture Buzz, Buzz Paradise, Legitiname)

Après avoir joué à Nostradamus 2.0, l'heure était venue de nous rencontrer...le 19 mars au restaurant "Little Georgette", situé 9 Impasse Gombust , dans le 1er à Paris (01 40 20 09 28). Une très bonne adresse pour celles et ceux qui aiment pouvoir discuter au calme en dégustant des tapas assez originales...

Ne ratez pas la soirées Sony Walkman & les Inrocks

Dans le cadre de la campagne "Don'tWalkAlone" que nous menons pour le Walkman de Sony, et du blog http://www.dontwalkalone.com du même nom (qui propose un bestof de l'actu musicale), je vous invite à ne pas manquer la soirée "Parcours vite et reviens tard. DontwalkAlone".

Née d'un partenariat entre Sony et les Inrocks elle va vous proposer une soirée hallucinante partagée entre 3 lieux en même temps, reliés chacun via des navettes. Expos et Happenings, Dj de France et du Royaume-Uni (Fluokids, Cascasdeurs, Nil/Edbanger, Adam Kesher,...) il va falloir sortir vos ballerines et votre plus belle coupe Techtonik ;)

Ps : Il y a des places à gagner sur http://www.dontwalkalone.com, avec les Inrocks et un certain nombre d'invitations pour les Buzzangels de notre plateforme BuzzParadise.com.

In the media : NY Times, Technikart, Stratégies, Elle, TF1

French Media have been nice with me and Vanksen|Culture-Buzz these past days and weeks... After an amazing article in the New York Times... and a complete profile in Stratégies...

I have the pleasure to have been quoted in Technikart latest edition about the "débuzz" (use of buzz against brands and products).

BuzzParadise was mentionned in Elle Magazine & I was invited to speak about buzz marketing for TF1 (it was short but it is cool nonetheless) for their 8pm News show (big prime time in France) of tonight...

Without  being totally egosatisfied (at leats yet), it is nice to see that this hard working year for all the vanksen team and myself (VanksenGroup have grown from 21 to 85 talents in a year with new offices in Germany, USA, Hong Kong,..) is paying off.

And during the same time.. Mr Dream is on tv too because of his funny video about the iphone...

Party Time in ...Luxembourg with DaftPunk & Placebo

If you weren't in Luxembourg to attempt Placebo and DaftPunk concert in the RockHall, you really missed something! Despited being dead tired, I was just amazed by the energy transmitted by DaftPunk duo...

DaftPunk - Lux - 07 - 2
Vidéo envoyée par gonzaguedambricourt

It was a great time with a part of BuzzParadise, Legitiname and Vanksen teams...
NB : sorry for the poor photo and video quality.. but Gonzague got his camera taken by security ad we had to use phone cam...

Party Time in ...Monaco with Peroni & BuzzParadise

Last week, a selection of lucky influential bloggers aka "buzzangels" were invited by BuzzParadise in Monaco to celebrate the launch of a new trendy beer : Peroni.

Thanks to befaure for the photos. More info with Marie Laure, Luxmen, LadyV,....

BuzzParadise aux Apéros du Jeudi

Do you know the networking event called "Les Aperos du Jeudi" in Paris? If not, you'd better have a look at their website now. Launched with an unstopable enthusiasm by Jeremy Dumont and its creative structure "Pourquoitucours", Les Aperos have become one of the most dynamic and crowded networking event in Paris.

Why? Maybe because of the spot that are always different and surprising but certainly mainly because jeremy have decide to break the border and mix people with very different backgrounds. At Les Aperos du Jeudi night, designers speak with PR people who speak with a painter who speak with a Luxury brand manager who speak with a painter who speak with a startuper,.... If you feel attracted by social exchange and unexpected meetings, join Jeremy for the next event! More than 687 people signed up for tonight event...

This time, Gregory Pouy was invited to speak (for BuzzParadise) with other major "connectors" such as : -  Henri Kaufman (author of "Le Marketing de l'ego")
- Thierry Maillet (author of the book "generation participation" who I met again this morning ;) )
- Jéremie Chouraqui, co-founder of PEUPLADES (a really cool local social software)
- Jean Francois Ruiz, General Director of Ziki France
- Francois Abiven, president of Repères Second Life
- Yves Duron, co-founder of Next Modernity
- Eric Seuillet, président of "la fabrique du futur"
... about social exchange and connections. Web2.0 and consumactors are definitly here to stay and that's just a start...

You can find more photo of the event on my Flickr...   

Vanksen Group headquarter moved to a new 900m2 office in Luxembourg

I am really happy to announced that to cope with its exploding growth (from 18 employee to 58 in less than a year), Vanksen Group (Legitiname + Vanksen/Culture-Buzz + BuzzParadise) teams have just moved to brand new offices in Luxembourg. More than 900m2 are now available and should let us be able to hire many more people...

Interviewed by the JournalDuNet about the BIC Comfort 3 Advance Campaign

Culture-Buzz (Vanksen Group) and BuzzParadise has been in charge of conceiving and launching the campaign for the new 3 blades shaver from BIC: BIC Comfort 3 Advance. BIC decide to invest 100% of their marketing budget online for this product. Vanksen has deployed an innovative approach mixing influencials seeding, banner purchase, viral banners, viral videos and game, blog,... Have a look at the article the Journal Du Net just wrote about us and the campaign to know more... (french)...

Culture-Buzz & BuzzParadise on TV in Switzerland

As I mentionned it before, the Switzerland TV channel TSR (A Bon Entendeur) was in our offices few weeks ago regarding a reportage about buzz & viral marketing. It was a nice opportunity to present them Culture-Buzz.com & BuzzParadise.com, since the interest for buzz marketing is just starting in Switzerland. It is more than 3 years we already have an office there with Vanksen Group.If you want to have a look at the result, just watch the video below (in french only) :

Reportage sur le Buzz & Marketing Viral
Vidéo envoyée par culturebuzz